SALMA has been in the Norwegian market since 2007. Despite being quite young, they have produced a lot of fans. It was important for Salma to tell the story about the entrepreneurship, their development and to be open about their unique production process.
Design by Northern Beat
SALMA’s digital strategy for Norway, Sweden and France was our starting point. Based on this we developed an international solution, aiming to engage and excite. SALMA wants to inspire through a constant flow of high quality content.
Parts of the content are delicious recipes developed by well known food bloggers and chefs, like Jan Robin Ektvedt from Hitchhiker restaurant and Espen Nersveen, also known as the blogger “Heia Mat”.