ADP is one of the leading production houses for animation in Norway. The acronym ADP (Animasjonsdepartementet) is part of a re-positioning to increase the amount of work and recruitment outside of Norway.
ADP wanted to do a small project, so the process was trimmed to the bare essentials. After a start-up meeting with insight, the webdesigner and developer at Dekode worked agile with a large portion of trust from the client.
The primary need of ADP was to present its work in a dynamic way aligned with the nature of their business, animation.
The solution was to strip a lot of the existing content from the page. Facebook and Instagram became the main distribution channels for news about the company, while Vimeo handles the full video archive. (Organic search performance was not important to ADP). The new site puts the work behind the wheel. Several small video loops breaths life onto the pages.
Web design and development
Profile design: Olssøn & Barbieri